Our Game

Hosting the FIFA Women’s World Cup 2023™ is a once-in-a-lifetime opportunity to take Our Game to the next level. By leveraging the power of the global tournament, we aim to create a more diverse football fan base and acquire over 400,000 more women and girls as participants.

Our Game is the platform and Legacy ‘23 is the game plan to realise a truly meaningful legacy and enduring benefits from co-hosting the FIFA Women’s World Cup 2023™. Through Our Game we will create a strong, unique, and exciting women and girls’ community that leverages the positive aspects of female football culture to drive fan and participant engagement.

Our Game

The mission of Our Game is to elevate, inform and unleash a community of energized believers to own and drive the future of women’s football.

Our Game is of the community, by the community and for the community.

This is the time for all of us to be part of football together and take the game forward because this is your game, my game, Our Game.

Join the community: